Lady Gaga's Website
Pop star Lady Gaga has a very interactive homepage. It breaks convention in some aspect as it exchanges 1 central focal image for multiple images around the edges of the home screen and a central vertical navigation bar. The website stills and video clips from her latest videos which increases the attention that each receive. The central navigation bar allows the user the opportunity to listen to Gaga's other music, watch her music videos, buy her merchandise, check tour dates and buy tour tickets, follow her on various social media outlets and sign up to receive updates from her website by email. This allows the audience to fully engage with the artist and in turn provides increased opportunities to make money for the artist.
The main way this website has inspired me is through the various images and video clips on the surroundings rather than a central focal image as it allows for more content to be on display without looking jumbled and mismatched.
Kali Uchi's Website
Up and coming star, Kali Uchis' website sticks to convention by including a central focal image that also promotes the latest release and by having purchasing links in the top left corner. The page also includes the ability to listen to the artist new track. The side navigation bar allows the audience to check tour dates and purchase tickets as well as buy related merchandise and follow the artist on their various social media platforms.
The main way this website has inspired me is thought the icons on the social media bar, having these icons on show as they emphasise the various ways in which the audience can connect with the artist.
No comments:
Post a Comment